VIRGINIA 529 - “Tame the Tuition Monster”

What a pleasure it’s been working with Elevation Advertising for over 9 years on their campaign surrounding the loveable Anti-Mascot, the Tuition Monster. This furry houseguest is known to pester parents with the reminder that their children’s college days are soon approaching and saving through Virginia 529 is the only way to tame the beast. These comedy spots have won numerous awards and have spawned a number of community event advertising opportunities. Everyone in Virginia knows the Tuition Monster.

“The Baby Shower”

“The Closet”

“Baby on Board”

“Party Time”

“Meet Student Loan Monster”